Exclusive UAC data
Advertise using verified applicant and preference data only available with Reach.
Reach
Reach high-intent students at the moments that matter
Meet Reach, UAC’s exclusive advertising solution built on verified tertiary application and preference data. Connect with students who are actively researching, applying, and making decisions about their future.
Learn more300k
students with marketing consent
Verified Year 12, non-school leaver and postgraduate applicants reachable through UAC channels.
1.5m
monthly average pageviews on UAC platforms
Students and influencers engaging during key research, application and decision periods.
80k
Year 12 students actively making decisions
Engaged applicants navigating pathways, preferences and offers for future study.
Trusted by Australia’s leading institutions to drive
awareness, preferences and conversion at scale
Solving modern student recruitment challenges
Reach is not a one-size-fits-all media buy. It’s a targeted advertising solution designed to align with the real student decision journey. Campaigns are built using verified UAC data and delivered through trusted channels to maximise relevance, engagement and conversion.
Boost application volume
Influence students when they are actively researching, applying, and changing preferences.
Connect with your warmest leads
Engage students who have demonstrated intent through real application behaviour.
Drive brand engagement
Deliver timely, relevant messages in trusted environments where students are most receptive.
Gain the competitive advantage
Be visible at critical moments before, during, and after applications open.
Performance we’re proud of
Advertising outcomes that support institutional growth
Reach results are based on hundreds of campaigns run over six years and far exceed industry standards.
Direct messaging performance
63% average EDM open rate.
10% average EDM click-through rate.
94% SMS delivery rate.
20% SMS click-through rate.
Display advertising performance
730k monthly page views.
2m+ annual website users.
3min average dwell time.
180+ clicks per premium display unit.
Reach supports your recruitment goals with exclusive UAC data
Expand into new student markets
Reach new audiences using precise targeting by location, background and study intent.
Reach students at peak conversion points
Influence decisions when students are most ready to apply, change preferences or accept offers.
Support pathway and alternative entry programs
Engage students actively exploring non-traditional routes at the moment they need options.
Launch a new course or scholarship
Drive awareness and applications from students seeking new opportunities and financial support.
So you can target students by intent, behaviour and timing: not assumptions
Promote online study options
Connect flexible offerings with students already interested in online and remote learning.
Announce open days and events
Increase attendance by reaching students while they’re researching and planning next steps.
Talk to our Reach specialists
Explore how Reach can support your recruitment and marketing goals across the student decision journey.
More than media
Reach is built on UAC intelligence
Reach combines premium advertising inventory with UAC’s deep understanding of the student journey. Our data, insights and campaign expertise ensure every activation is aligned to how students actually make decisions about study.
Proven performance
Industry-leading engagement and CTR across all display and direct channels.
Trusted environments
Campaigns delivered within UAC’s secure ecosystem or institution-branded channel.
Expert support
Campaign strategy, audience design and reporting backed by UAC specialists.
Advertise your brand and courses with UAC
Your gateway to student recruitment success
Apply Direct
Access UAC’s audience while managing your own admissions:
- Branded profiles: landing pages with your logo and imagery.
- Integrated search: course listings on UAC’s high-traffic website.
UAC publications
Reach 130,000+ students via UAC's Steps to uni print guides:
- Digital brand exposure: digital editions reach wider audiences.
- Trusted influence: guides used in schools, expos and by parents.